Introducing LYCRA® MyFit™ fiber, a breakthrough innovation from the leading experts in fit. Providing advanced stretch properties for a customized fit without compromising comfort or support. Fabrics made with LYCRA® MyFit™ fiber deliver on expectations for fit and shape retention while providing form-fitting comfort that moves with you.
Consumer Benefits:
Moves with you like a second skin
Feels like a customized fit
Stays in place
Garments are easier to put on and take off
Benefits for Your Business:
Creates a differentiated comfort and fit story centered around a breakthrough fiber innovation
Increased consumer satisfaction means fewer returns
Reduces waste and costs by undercutting patterns
Potentially reduces skus by fitting a broader range of consumer shapes within a particular size
Recommended End Uses:
Activewear
Athleisure
Lingerie
Underwear
Denim
Hosiery
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